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Luminar Technolab x Eleven:11 Services
Client: Luminar Technolab
Duration Analyzed: May 2025
Services: Google Ads, Performance Max Campaigns, GA Integration, GMB Optimization
Agency: Eleven:11 Services
Kerala’s premier IT training institute, Luminar Technolab, wanted to:
Boost enrollments for Data Science, Python, and Full Stack courses.
Target high-intent learners in Kochi, Calicut, Trivandrum.
Reduce cost per lead while improving lead quality.
Reach tech-savvy audiences both in-state and in major metros like Bengaluru.
Hit an internal enrollment target of 60+ Data Science seats (₹60,000 each)
Drive high-converting traffic through digital ads
Optimize Google Ad spend for maximum ROI
Use GA + CRM insights to enhance targeting
Improve GMB (Google Business Profile) engagement
Implement city-specific campaigns for Kochi, Calicut, and Trivandrum
If your business is struggling with online visibility, we’re here to help.
Let’s create your next success story because your brand deserves to be seen.
Strategy Snapshot
If your business is struggling with online visibility, we’re here to help.
Let’s create your next success story because your brand deserves to be seen.
Results Overview ( May 2025 vs April 2025)
If your business is struggling with online visibility, we’re here to help.
Let’s create your next success story because your brand deserves to be seen.
City-wise Personalization: Ads like “Best Python Course in Kochi” drove better CTRs
Performance Max Experiments: Split by course and location for precise testing
Enhanced Conversion Tracking: Improved attribution using GA4 + Google Tag Manager
Budget Shifting: Reallocated funds based on keyword ROI and bounce rate metrics
Landing Page Experience: Reduced bounce to 13.9% with strong CTA and social proof
YouTube Remarketing: Re-engaged video viewers across the web with tailored offers
If your business is struggling with online visibility, we’re here to help.
Let’s create your next success story because your brand deserves to be seen.
Business Impact
18x ROI from paid ads
Highest-ever GMB interactions, direction requests, and calls
Strong brand recall and audience engagement
This campaign proves how precision targeting, data-backed decisions, and creative localization can turn ₹2L into over ₹36L in revenue. In a cluttered education market, results like these set new benchmarks.
Whether you're running a software training institute, online academy, or professional development platform, Eleven:11 Services is your growth partner.
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